AI Insights · Timothy · January 2025
Top 5 Business Apps on iOS in Brazil: Q4 2024 Performance
Explore the performance trends of the top business apps on iOS in Brazil during Q4 2024, including LinkedIn, Adobe Acrobat Reader, and others.
In the fourth quarter of 2024, the top business apps on iOS in Brazil demonstrated varied performance trends, as reported by Sensor Tower.
LinkedIn: Network & Job Finder saw a gradual decrease in weekly downloads, starting at around 42K and ending at approximately 34K. Its weekly revenue fluctuated, peaking at around $188K in early November before settling around $155K by the end of December. Active users exhibited a slight decline, from 2.5M to about 2.3M.
Adobe Acrobat Reader: Edit PDF experienced a steady decline in weekly downloads, from 22.5K to about 14K. Revenue decreased from $36.5K in late September to approximately $22.8K by the end of the year. However, active users fluctuated, peaking at over 4.7M in early November before dropping to about 4.1M.
Webmotors: vender carro maintained a stable download rate, hovering around 8K throughout the quarter. Revenue showed a downward trend, starting at $32.7K and concluding the quarter at $18.3K. Active users varied slightly, peaking at 257K in late October.
iScanner: PDF Document Scanner had an increase in downloads, reaching a peak of 13.3K in late October, with a gradual decline thereafter. Revenue remained fairly stable, ranging from $26.4K to $22.5K. Active users increased towards the end of the quarter, reaching over 88K.
WhatsApp Business experienced a decline in weekly downloads from 63.6K to approximately 40.5K. Revenue peaked at $30.1K in mid-December, while active users remained robust, averaging around 8.5M throughout the quarter.
These insights provide a snapshot of the business app landscape in Brazil for Q4 2024, with more detailed analysis available through Sensor Tower.